Copy is one of the most important aspects of onsite Search Engine Optimization. But with Google constantly pushing new algorithm updates and changing the rules of the game, it’s really hard to keep track of what works. Moreover, it’s difficult to know whether your optimization efforts are doing more harm than good to your rankings.
Here are 13 tips that will help you write content that ranks in 2014.
Last year I, I teamed up with SEO Extraordinaire, Henrik Bondtofte to bring you the 2013 version of this infographic. This year I had SEO Wizard Rasmus Sørensen (who is also my colleague from Atcore) help me create the updated version for 2014.
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Disclaimer: I know that purists will argue that this is not an infographic due to the fact that it does not contain tons of numbers and stats. Nevertheless, in lack of a better term, I’ve gone out on a limb and called it an infographic. So if you are a purist, there is no need to write comments or e-mails to me explaining that this is not a real infographic – thanks ;-)