10 Mission Critical Elements to Optimize on Your E-commerce Site – Right Now! Podcast w/ Peep Laja of Conversionxl.com

Podcast w: Peep LajaWhat should I optimize on my e-commerce site? How important are product images? Should I optimize pricing? If you find yourself asking questions like these, you’re in luck!

In this podcast Peep Laja of Conversionxl.com points out 10 mission critical elements on your e-commerce site and tells you how and why you should optimize them – right now!

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Podcast: Content Marketing Insights from Michael Stelzner of Social Media Examiner

Today is Socialmediaexaminer.com’s 3-year birthday! So I thought I’d help celebrate by posting an interview I recently did with the social media examiner himself, Michael Stelzner. In this podcast, Mike tells the amazing story behind Socialmediaexaminer.com and shares some of his unique insights on content marketing and the power of free content.Continue Reading

Podcast with Marcus Sheridan – 35 minutes of actionable advice for content marketers

When it comes to content marketing, there are few I respect more than Marcus Sheridan of The Sales Lion. He is the most inspiring person I’ve ever had the pleasure of spending time with, and the level of passion and enthusiasm he puts into everything he does is nothing short of mind-boggling. In this podcast, Marcus shares some of his unique insights into what it really takes to be a truly successful content marketer.Continue Reading

How to Sell the Way Your Customers Want to Buy – An interview with Kristin Zhivago

Kristin Zhivago has over 40 years hands-on experience helping companies of all sizes sell more. Today she’s a Revenue Coach who helps CEOs and entrepreneurs make more money by understanding what their customers want, and how they want to buy it. In this podcast Kristin shares some of her unique insights on content marketing and how to sell the way your customers want to buy.Continue Reading

Daniel Burstein of MarketingSherpa on the Power of Free Content

As Director of Editorial Content for MECLABS, Daniel Burstein oversees all editorial content coming from the MarketingExperiments / MarketingSherpa brands. He was the main writer powering the MarketingExperiments publishing engine and has vast experience with content marketing. I had the pleasure of hanging out with Daniel at the 2012 Optimization Summit in Denver, and he was happy to share some of his insights on the power of free content and the relationship between free content and profit.

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